Leading the campus tour in style

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I helped put 2 kids through college. As you can well imagine, we went on numerous tours of campuses. In just about every case, the students who conducted the tours were dressed appropriately. Yet, some of these students were wearing ratty tees or outerwear that should have been deposited in one of those donating bins you see in shopping centers. Of course, being in the uniform business I may be more sensitive then the average parent. But, shame on those institutions for not taking full advantage of an opportunity to showcase their “brand” and style through consistent, fashionable clothing.

For a reasonable cost, schools can dress tour guides in wearables that are comfortable, easy-care, practical and color coordinated. As a supplier/consultant to Penn State University, for example, we provide uniform solutions in the form of moisture-wicking polos, t-shirts, fleece jackets, sweaters, 3-in-1 all-season jackets (zip-out linings) and hooded sweatshirts. You could easily add a pair of wrinkle-free pants, cargo shirts, caps, knit hats and the like to complete the look.

The school logo and/or mascot should always be on the uniform components, either screen printed or embroidered, as appropriate and with due respect to budget sensitivities. Putting the student’s name on the chest can also facilitate a friendlier approach so that prospective students and parents can feel free to address questions on a more relaxed, personal basis. A lanyard with an attached name tag will also achieve the same purpose.